Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Bad customers are costing you more than you realize. Here are some types of bad customers and techniques to get rid of them (without alienating your good customers).
Today we found some stellar articles on increasing your income this year, why you shouldn't engineer your own layoff, and organizing your way to savings in 2013.
Zero percent financing may not be as good a deal as it sounds. Many such deals are simply a bait-and-switch ruse. Even when they're legit, they can wreak havoc with your credit.
A well-run vendor-managed inventory (VMI) program could allow your business to speed up its cash flow by more closely matching your cash outlay for inventory with your cash infl
Working for a large corporation can provide valuable experience, but when it comes to running a small business, following corporate rules could hurt your bottom line.
What should trigger the decision to hire (or designate) an employee dedicated to customer service? If you're running an ecommerce business, your company can benefit from the
Setting up an online billing and payment system isn't just good for the environment. The convenience can speed up cash flow, an advantage for any business.
As your business grows, you'll likely have other people paying money out. Tracking those expenses and, if need be, reimbursing them, requires a system that you can sign off on a
Wise Bread articles that are hot today.
4 Reports That Will Keep Your Business Thriving
4 important reports you should be reviewing for your business.
How to Focus on Your Ideal Customer
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Make the Most of Your Local Chamber of Commerce
From advertising to networking, your Chamber of Commerce can offer your business scores of benefits...if you're a member.
Get Rid of Bad Customers
Bad customers are costing you more than you realize. Here are some types of bad customers and techniques to get rid of them (without alienating your good customers).
Improving Your Online Community
Turning visitors into community members can mean big benefits for your company.
Best Money Tips: Increase Your Income This Year
Today we found some stellar articles on increasing your income this year, why you shouldn't engineer your own layoff, and organizing your way to savings in 2013.
Financial Benchmarking: How Do You Compare to Your Competitors
Benchmarking your performance against that of your competitors can propel you to greatness.
Is Zero Percent Financing a Free Lunch?
Zero percent financing may not be as good a deal as it sounds. Many such deals are simply a bait-and-switch ruse. Even when they're legit, they can wreak havoc with your credit.
How to Become the Richest Man in Poughkeepsie
Accumulating real wealth is actually much simpler than most people believe.
How to Use Vendor-Managed Inventory Programs
A well-run vendor-managed inventory (VMI) program could allow your business to speed up its cash flow by more closely matching your cash outlay for inventory with your cash infl
Corporate Rules to Unlearn
Working for a large corporation can provide valuable experience, but when it comes to running a small business, following corporate rules could hurt your bottom line.
How to Staff Customer Service for an Ecommerce Business
What should trigger the decision to hire (or designate) an employee dedicated to customer service? If you're running an ecommerce business, your company can benefit from the
Methods of Measuring Ecommerce Financial Performance
Stay on top of big-picture numbers and periodically dig into the nuances of what drives sales and profits.
How to Set Up Online Billing and Payments
Setting up an online billing and payment system isn't just good for the environment. The convenience can speed up cash flow, an advantage for any business.
Ask the Readers: What Is Your Dream Vacation?
Tell us about your dream vacation and we'll enter you in a drawing to win a $20 Amazon Gift Card!
Ask the Readers: What Is Your Favorite Productivity Tool?
Tell us about your favorite productivity tool and we'll enter you in a drawing to win a $20 Amazon Gift Card!
Is Mobile Marketing Ready for Small Business?
Ten years ago the Web challenged small businesses to market in a new medium. Are mobile devices about to become your next marketing challenge?
Efficient Expense Reports: Building a System
As your business grows, you'll likely have other people paying money out. Tracking those expenses and, if need be, reimbursing them, requires a system that you can sign off on a
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